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Cash

—

Latest balance sheet

Net assets

£4.1m

-96% lowest in 3 filed years

Employees

125

-8.1% lowest in 3 filed years

Profit before tax

£6m

-21% lowest in 3 filed years

Watchouts

Facts from the Companies House register and the latest accounts — not a rating

Accounts

3-year trend · Δ = latest vs prior filed period · latest reflected 2025-12-31

Metric Trend 2023-12-312024-12-312025-12-31 Δ vs prior
Turnover £23,096,000£19,546,000£19,017,000 -2.7%
Operating profit £3,094,000£2,255,000£1,354,000 -40%
Profit before tax £9,811,000£7,587,000£5,995,000 -21%
Net profit £9,810,000£7,560,000£5,971,000 -21%
Cash ——— —
Total assets less current liabilities £95,497,000£103,196,000£4,141,000 -96%
Net assets £95,309,000£103,196,000£4,141,000 -96%
Equity £95,309,000£103,196,000£4,141,000 -96%
Average employees 152136125 -8.1%
Wages £12,500,000£11,265,000£9,977,000 -11.4%
Directors' remuneration £623,000£612,000£549,000 -10.3%
Directors' pension contributions £27,000£44,000£48,000 +9.1%
Highest paid director £305,000£373,000£318,000 -14.7%

Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. The Δ column is the change from the prior filed period as a percentage of |prior|; lines a company doesn't report show —. About these numbers

Ratios

Computed from the line items above — sparklines read oldest → newest

Ratio Trend 2023-12-312024-12-312025-12-31
Operating margin 13.4%11.5%7.1%
Net margin 42.5%38.7%31.4%
Return on capital employed 3.2%2.2%32.7%
Gearing (liabilities / total assets) 7.3%6.1%52.7%
Current ratio 13.80x14.20x1.63x
Interest cover —80.54x—

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Name history

Renamed 3 times since incorporation

  1. GREY ADVERTISING LIMITED 1995-03-30 → present
  2. GREY LONDON LIMITED 1991-12-04 → 1995-03-30
  3. GREY LIMITED 1985-11-01 → 1991-12-04
  4. GREY ADVERTISING LIMITED 1954-10-30 → 1985-11-01

Audit & accounting basis

Accounting basis
FRS 101
Reporting scope
Standalone (parent only)
Auditor
PricewaterhouseCoopers LLP
Audit opinion
Unqualified (clean)
Going concern
Affirmed

“The Directors therefore continue to adopt the going concern basis of accounting in preparing the financial statements.”

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

People

3 active · 183 resigned

Name Role Appointed Born Nationality
WPP GROUP (NOMINEES) LIMITED Corporate Secretary 2007-09-19 — —
GAUTIER, Julian Philip Director 2026-10-13 Jul 1980 British
KOTECHA, Jai Anantrai Director 2026-05-06 Feb 1982 British
Show 183 resigned officers
Name Role Appointed Resigned
GRIFFITHS, Sally Jane Secretary — 2003-06-30
LYSIONEK, Susan Mary Secretary 2003-07-01 2007-09-18
ABBOTT, Wendy Jane Director 1995-04-12 1996-08-14
ADAMSON, Alan Ralston Director 2012-05-14 2014-11-28
ALBERTS, David Director 2003-06-02 2006-01-05
ALGATE, Peter David Director — 2000-04-21
ANGELL, Caroline Director 2000-01-19 2000-12-31
ARNOLD, Paul Roger Graham Director 1998-03-09 2002-01-31
ATKINSON, Philip Digby Director — 1996-06-30
BACON, John Director 2000-01-19 2001-07-13
BAINBRIDGE, Sarah Katharine Director 1998-03-09 1999-08-17
BALL, Susan Director 2000-01-19 2000-11-15
BAMBER, Lisa Anne Director 1998-12-03 2000-11-29
BARR, Jayne Director 1996-06-24 1999-02-28
BENNISON, Sara Philippa Director 2005-05-09 2006-01-05
BLACKFORD, Andrew Director 2000-01-19 2000-11-03
BLAMER, Steven Director 1998-06-08 2000-06-01
BOND, Mark Director 2000-01-19 2003-05-23
BONITTO, David Anthony Director — 2003-02-21
BOURNE, Jo Director 2000-01-19 2000-10-20
BOWEN, Roderic Huw Mellows Director — 1994-12-31
BRANWOOD, Helen Director 2000-01-19 2000-07-31
BROOKS, Daniel R Director 2000-01-19 2000-11-06
BROWNE, Olivia Julie Director 2018-01-02 2018-06-29
BURDETT, Richard Director — 1994-02-02
BURKE, Harry William Director 2000-01-19 2000-11-03
BURY, Catherine Jane Director 1997-07-14 1997-10-10
BUTLER, Dee Director 2000-01-19 2003-05-27
CALISE, Adele Director 2000-01-19 2003-05-12
CALISE, Adele Giada Director 1993-11-19 1995-03-01
CARBONARA, Andrea Director 1997-07-14 1998-05-29
CHICK, Jacqueline Carol Director 1997-12-01 2003-06-30
CLARK, Brian Director 1993-02-04 1996-08-25
CLARK, Matthew David Director 1998-12-03 1999-06-11
COCKMAN, Frank Director — 1998-12-31
COLLIS, Mark Director 2000-01-19 2001-04-17
COLWELL, Robert Andrew Director 1995-04-12 1998-03-13
COOPER, Clive Director — 2000-01-31
COOPER, Tessa Director 1998-03-09 2000-06-01
CORAH, Benjamin Director 2005-05-09 2005-12-16
COX, Barry Stewart Director 1997-07-14 2001-07-13
CUNNINGHAM, Lynn Director 2000-01-19 2000-11-03
CUNNINGHAM, Mark James Director 1995-03-01 1997-10-31
CURSON, Alan Ronald Director 1996-06-24 1999-06-30
DALY, Michael Derek Director — 2000-09-30
DANIELS, Philip Joseph Anthony Director 2000-01-19 2003-05-23
DE VITO-FRENCH, Michael Brian Director 1998-12-03 2000-11-06
DEAN, Andrew Robert Director 1996-12-09 1998-01-30
DENNY, Rupert Director 2000-01-19 2001-07-31
DORIN, Jason Director 2000-01-19 2000-10-04
DUTOIT, Colette Director 2000-01-19 2003-02-21
EDWARDS, Roger John Director — 1999-06-01
EGGAR, Jonathan Neil Director 2024-04-05 2025-12-09
ELLIOTT, Michael Frances George Director 1993-02-04 1994-11-04
EVERETT, Michael Alan Director 1994-05-16 1999-11-12
FEBRER-BOWEN, Galia Director 2000-01-19 2003-07-23
FERRARIS, Riccardo Director 1996-12-09 1997-04-11
FERRY, Kevin Director 2000-01-19 2004-02-01
FIELD, Peter Gerald Director 1995-12-12 1997-10-31
FLAHERTY, Glen Christopher Anthony Director — 1996-12-06
FORMON, Clare Director 1998-12-03 1999-04-23
FOSTER, Alan William Director 1993-02-04 1995-06-02
GALEA, Christopher Mark Director 1997-12-01 1998-12-31
GEORGE, David Michael Director 1996-06-24 1998-08-31
GORNELL, Con Director — 1994-10-14
GOULBORN, Andrew Simon Director — 1996-05-24
GRIFFITHS, Sally Jane Director 1992-11-11 2001-11-07
HALLAHAN, Annabelle Cherry Director 1996-10-01 1997-02-07
HANCOCK, David Martin Director — 1994-01-26
HARRIS, Catherine Margaret Hague Director 2000-01-19 2000-04-14
HARRISON, Stephen Nigel Director — 1993-03-05
HEMINGHAM, Michael Director — 1993-07-19
HIGGINS, Rebecca Director 1996-10-01 2000-09-20
HIRST, Chris Director 2003-06-02 2015-04-20
HOBDEN, Peter Donald Director — 1994-02-11
HOLLOWAY, Gary Director 2000-01-19 2000-12-01
HOOK, David Stephen Lincoln Director 1995-04-12 1998-06-02
HOWITT, Simon Director 1994-02-03 1996-04-19
HUMPHRIES, Kate Director 2000-01-19 2002-04-30
INGRAM, Tamara Director 2005-08-24 2008-06-13
INNES, Susan Jane Director 1998-06-08 2000-04-21
JAGGARD, John Director 2000-01-19 2003-05-23
JAMESON, Lucy Director 2015-03-02 2016-12-31
JENNER, Neil Wilson Director 1994-02-03 1998-09-30
JONES, Ivor Julian Director 1997-07-14 2000-11-30
JORDAN BAMBACH, Laura Director 2021-02-18 2023-10-23
JORDAN KEANE, Miriam Director 1996-06-24 1997-06-30
KEANE, Thomas Michael Director 1996-06-24 1998-08-31
KEYTE, Fiona Director 2000-01-19 2000-04-07
KING, Christopher John Director 1998-12-03 2003-05-23
KING, Stephen Director 2000-01-19 2001-04-24
LACE, Garry Marc Director 2003-05-23 2004-03-19
LARSEN, Alan Director 1998-06-08 2001-03-30
LEONARD, Nils Director 2015-04-02 2016-12-31
LINNELL, Peter John Director 2000-01-19 2001-08-28
LONG, Wendy Director 1998-12-07 2003-05-23
LOWERY, John Fraser Director 2005-05-09 2005-12-21
LOWIT, Amanda Director 1995-04-12 2001-02-02
MACLAREN, Brian John Director — 1996-09-30
MANDALE, Christopher John Richard Director 1992-11-11 1994-10-31
MANTON, Roger Graham Director 2000-01-19 2000-11-06
MARKWICK, Janet Ann Director 2008-02-01 2012-05-14
MARURI, Eduardo Director 2020-10-08 2021-02-18
MCCARTHY, Siobhan Louise Director 1995-04-12 1996-05-23
MCCORMACK, Ann Elizabeth Director 2000-01-19 2001-04-20
MCINTOSH, Robert Andrew Director 1995-03-01 1996-03-08
MCKAY, Elizabeth Director 2000-01-19 2002-08-30
MCMANUS, Suzanne Director 1996-12-09 1998-11-01
MEIKLE, David Director 2000-01-19 2000-04-07
MELI, Sylvia Doris Director 1999-01-04 2000-11-16
MELLORS, Timothy Damon Viash Director 1998-12-03 2003-07-24
MENDELSOHN, Nicola Sharon, Lady Director 2003-05-23 2006-02-06
MEYER, Edward Director — 2006-12-31
MILLER, Maria Frances Lewis Director 1995-12-12 1999-03-09
MORRIS, Kevin Adrian Stuart Director 2000-01-19 2001-03-23
MORTIMER, Rachael Director 1998-12-03 2002-02-28
MUNSON, Katherine Anne Director 1997-07-14 2001-08-17
MURRAY, Liam Daniel Director 2020-04-03 2026-10-13
NETHERWOOD, Sally Jane Director 1997-07-14 1999-05-24
NOKES, Barbara Ann Director 1996-06-24 2000-07-31
PANCZYK, Anna Director 2019-11-05 2020-10-08
PATTON, David Lomax Director 2008-02-01 2010-01-01
PEARCE, Saul Leigh Director 1997-07-14 2001-07-13
PEARCE, Saul Leigh Director — 1995-07-20
PENSON, Alan Anthony Director 1994-02-03 1995-07-21
PERSONS, Conrad Ashley Director 2023-10-23 2026-04-30
PICKERSGILL, Paul Wade Director 2000-01-19 2003-05-23
PILE, Sarah Katherine Devereux Director — 1995-03-31
PINDER, Charlotte Andrea Director — 1992-11-13
PINDER, Richard Charles Director — 1997-04-11
PROCTOR, Wendy Sara Coltman Director 1998-03-09 2002-07-19
RATCLIFFE, Simon Director — 2000-01-31
RAYMAN, Leo Paul Director 2016-07-05 2019-07-03
READ, Michael John Nathan Director 2005-05-09 2005-08-05
REAY, Carol Lindsay Director 1998-12-03 1999-04-14
RICH, Natalie Director 2000-01-19 2000-04-27
RICHARDS, Michael John Director 1997-07-14 2000-10-31
RICHARDS, Stephen Bruce Director 1997-12-01 2003-05-16
RIMELL, David Director 2000-01-19 2003-02-21
ROBINSON, Trevor Nigel Shelton Director 1996-12-09 2003-05-23
ROSSI, Adrian Director 2019-06-03 2019-11-28
ROSSI, Clare Elizabeth Director 1996-12-09 2003-01-31
ROWLAND, Nick Director 2000-01-19 2003-05-23
SAINSBURY, Christopher Rousseau Director 2000-01-19 2003-05-23
SAUNDERS, Neil Robert Director — 1993-07-02
SELMAN, Raymond Director 2010-03-30 2012-10-28
SETFORD, Alan Director 2000-01-19 2000-11-08
SHANNON, Oliver John Christopher Director — 2001-12-31
SHARROCKS, Nigel Director — 1997-10-03
SHAW, Harry Director 2000-01-19 2000-11-03
SHERRARD, Scott Director — 1994-09-30
SINGH, Nirvik Manmohan Director 2021-04-01 2024-04-05
SISEMAN, Keith Director 2000-01-19 2003-05-23
SMALLWOOD, Glen James Director 1998-12-03 1999-05-14
SMITH, Jason James Stuart Director 2025-12-09 2026-05-29
SMITH, Joan Louise Director 2000-01-19 2003-02-28
SMITH, Marc Anthony Director 1997-12-01 2003-03-03
SMITH, Paul David John Director 1994-05-16 1998-09-30
STANDEN, Kate Emma Louise Director 1996-10-01 2000-12-01
STANIER, Roger Leslie Director — 1995-02-17
STITCHER, Robert Director 2004-05-04 2005-10-14
STREET, Christopher Director 1999-01-01 2003-02-21
THOMAS, Lucy Director 2000-01-19 2003-02-21
TRUELOVE, Kay Director 1996-06-24 1999-01-11
VELODY, Nicholas Director 1996-06-24 1997-07-07
VIDLER, Mark Richard Director 1996-12-09 2003-12-01
WAITE, Christopher Harrison Director — 2000-11-06
WALKER, Douglas Director 1998-06-08 2003-03-06
WALSH, Lesley Alice Ross Director — 2003-06-12
WEBSTER, Nicola Susan Director — 1999-06-30
WELLESLEY, Stephanie Director 2000-01-19 2000-12-31
WHITE, Alexander Henry Philip Director 2005-11-23 2008-01-18
WHITE, Austin Director 2000-01-19 2001-08-31
WHITEHEAD, Jeremy Paul Director 1997-12-01 2003-05-23
WHITEHEAD, Jeremy Director 1993-11-19 1996-02-16
WICKEN, Oliver Spall Director 1996-06-24 1998-11-06
WILLIAMS, Dylan Director 2003-05-23 2004-10-30
WILSON, Roy Paterson Director 1995-03-01 2000-06-13
WILSON, Stuart Director 2000-01-19 2003-02-21
WOODWARD, Gary William Director 1997-07-14 2000-11-30
WORTLEY, Michael Director 2000-01-19 2000-06-09
YOUNG, Clare Director 1996-10-01 2003-04-21
YOUNG, Mark Antony Director 2015-04-20 2020-04-03

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
Wpp Dolphin Uk Limited Corporate entity Shares 25–50%, Voting 25–50% 2023-04-27 Ceased 2025-12-19
Wpp Russell Uk Two Limited Corporate entity Shares 25–50%, Voting 25–50% 2017-08-31 Ceased 2023-04-27
Grey Communications Group Limited Corporate entity Shares 75–100%, Voting 75–100% 2016-10-04 Active

Filing timeline

Last 20 of 566 total filings

Material constitutional events — rename, articles re-file, resolution

  • 2025-12-17 RESOLUTIONS Resolution
Date Type Category Description
2026-10-16 AP01 officers Appoint person director company with name date PDF
2026-10-15 AA accounts Accounts with accounts type full PDF
2026-10-13 TM01 officers Termination director company with name termination date PDF
2026-09-01 AD01 address Change registered office address company with date old address new address PDF
2026-05-31 TM01 officers Termination director company with name termination date PDF
2026-05-08 AP01 officers Appoint person director company with name date PDF
2026-05-07 TM01 officers Termination director company with name termination date PDF
2026-01-06 PSC05 persons-with-significant-control Change to a person with significant control PDF
2026-01-06 PSC07 persons-with-significant-control Cessation of a person with significant control PDF
2025-12-17 SH20 capital Legacy
2025-12-17 SH19 capital Capital statement capital company with date currency figure
2025-12-17 CAP-SS insolvency Legacy
2025-12-17 RESOLUTIONS resolution Resolution
2025-12-15 AA accounts Accounts with accounts type full
2025-12-09 TM01 officers Termination director company with name termination date PDF
2025-12-09 AP01 officers Appoint person director company with name date PDF
2025-10-20 CS01 confirmation-statement Confirmation statement with no updates PDF
2024-10-29 CS01 confirmation-statement Confirmation statement with updates PDF
2024-06-24 AA accounts Accounts with accounts type full
2024-04-08 AP01 officers Appoint person director company with name date PDF

Public-record activity

Raw counts from Companies House — last 12–24 months

Filings
17

last 12 months

Capital events
2

last 24 months

Officers appointed
2

last 12 months

Officers resigned
4

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

Official Companies House page