DEESIDE CEREALS I LTD
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Cash
£1.2m
highest in 3 filed years
Net assets
£9.2m
lowest in 3 filed years
Employees
122
lowest in 3 filed years
Profit before tax
-£39k
Period ending 2025-09-30
Net assets
3-year trend · vs Consumer Staples median
Accounts
3-year trend · Δ = latest vs prior filed period · latest reflected 2025-09-30
| Metric | Trend | 2023-04-01 | 2024-09-30 | 2025-09-30 | Δ vs prior |
|---|---|---|---|---|---|
| Turnover | £25,460,000 | £37,609,000 | £20,306,000 | — | |
| Operating profit | -£5,698,000 | -£6,132,000 | -£492,000 | — | |
| Profit before tax | -£6,050,000 | -£5,736,000 | -£39,000 | — | |
| Net profit | -£6,299,000 | -£6,612,000 | -£278,000 | — | |
| Cash | £200,000 | £1,033,000 | £1,237,000 | — | |
| Total assets less current liabilities | £14,208,000 | £10,215,000 | £9,220,000 | — | |
| Net assets | £14,126,000 | £10,215,000 | £9,220,000 | — | |
| Equity | £14,126,000 | £10,215,000 | £9,220,000 | — | |
| Average employees | 147 | 129 | 122 | — | |
| Wages | £4,820,000 | £6,892,000 | £4,677,000 | — | |
| Directors' remuneration | — | — | — | — |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. The Δ column is the change from the prior filed period as a percentage of |prior|; lines a company doesn't report show —. Year-on-year comparison hidden: this filing covers about 12 months versus 18 months prior. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2023-04-01 | 2024-09-30 | 2025-09-30 |
|---|---|---|---|---|
| Operating margin | -22.4% | -16.3% | -2.4% | |
| Net margin | -24.7% | -17.6% | -1.4% | |
| Return on capital employed | -40.1% | -60.0% | -5.3% | |
| Current ratio | 1.30x | 1.22x | 1.06x | |
| Interest cover | -14.07x | -14.36x | — |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 5 times since incorporation
- DEESIDE CEREALS I LTD 2017-03-31 → present
- DAILYCER UK LIMITED 2011-12-16 → 2017-03-31
- DAILYCER LIMITED 1995-06-30 → 2011-12-16
- CHESHIRE WHOLEFOODS (CEREALS) LIMITED 1994-12-31 → 1995-06-30
- CHESHIRE WHOLEFOODS LIMITED 1980-12-31 → 1994-12-31
- Q. & T. WHOLE FOODS LIMITED 1976-03-02 → 1980-12-31
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- PricewaterhouseCoopers LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“The financial statements have been prepared on a going concern basis. The Company is reliant on Weetabix Limited to provide short term funding and not recall its debt for a period of at least 12 months from signing these financial statements. Directors are satisfied there are no issues on going concern.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
3 active · 47 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| BURNHAM, Jennifer Katherine | Secretary | 2025-04-16 | — | — |
| CONDON, Bruce Andrew | Director | 2023-12-01 | Jul 1971 | British |
| O'DWYER, Colm Christopher Liam | Director | 2024-10-01 | Jun 1968 | Irish |
Show 47 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| CONDON, Bruce Andrew | Secretary | 2025-01-10 | 2025-04-16 |
| FOX, Philip Ansley | Secretary | 1996-10-25 | 1997-11-14 |
| HODGSON, Ian Charles | Secretary | 2006-11-09 | 2008-07-11 |
| HULSMAN, Bart Franciscus Mattheus | Secretary | 2003-02-21 | 2006-11-09 |
| MARTIN, Richard William Thomas | Secretary | 2023-12-01 | 2024-01-31 |
| O'NEILL, Robert | Secretary | 1997-11-14 | 2003-02-21 |
| ROBERTSON, Pete Thomas | Secretary | 2008-07-12 | 2011-02-01 |
| ROBERTSON, Peter Thomas | Secretary | 2012-06-10 | 2020-01-31 |
| ROBERTSON, Peter Thomas | Secretary | 2011-10-21 | 2012-01-17 |
| ROBERTSON, Peter Thomas | Secretary | 2009-06-01 | 2009-06-01 |
| STAAL, Steven Brand | Secretary | — | 1996-10-25 |
| THORNTON, Zoe Kristine | Secretary | 2011-02-01 | 2011-10-21 |
| TURNER, Kerry Lea | Secretary | 2012-01-17 | 2012-06-10 |
| WILSON, Helen | Secretary | 2024-02-01 | 2024-11-22 |
| ABBOTT, Sally Jane | Director | 2023-12-01 | 2024-09-30 |
| BAARS, Cornelius | Director | — | 1991-06-28 |
| BOTTING, Charles Maurice Aston | Director | 2013-06-10 | 2020-08-01 |
| CHARRON, Xavier | Director | 2003-02-13 | 2007-08-31 |
| CLIFFORD, Timothy Miles Robert | Director | 1996-01-01 | 1997-03-28 |
| FAITHFULL, Simon Nicholas | Director | 2021-12-16 | 2023-06-06 |
| FINDLAY, John Keith | Director | 2020-03-31 | 2021-12-10 |
| GARNAAT, Geert | Director | 2003-06-30 | 2007-01-09 |
| GRAF HALLER VON HALLERSTEIN, Lorenz | Director | 2007-06-15 | 2007-08-31 |
| HEBRON, Nigel Patrick | Director | 2022-06-01 | 2023-02-28 |
| HISCUTT, Robert | Director | 2013-06-10 | 2020-08-01 |
| HOLMES, Anthony Lawrence Scott | Director | 2024-10-01 | 2024-10-15 |
| HULSMAN, Bart Franciscus Mattheus | Director | 2003-02-21 | 2006-11-09 |
| JOHNSON, Philip Healey | Director | 1997-03-28 | 2003-12-15 |
| KOOY, Jan Leendert | Director | — | 1996-11-01 |
| LEE, Kenneth | Director | 1997-03-28 | 2003-02-13 |
| MAHAJAN, Rakesh | Director | 2016-11-03 | 2019-08-07 |
| O'NEILL, Robert | Director | 1997-01-03 | 2003-12-15 |
| OWEN, Mark Nicholas | Director | 1997-03-28 | 2003-12-15 |
| PICKLES, Geoffrey Michael, Dr | Director | 1996-06-10 | 2002-05-31 |
| ROBERTSON, Peter Thomas | Director | 2009-06-01 | 2020-01-31 |
| ROSS, Peter Alexander | Director | — | 1996-07-26 |
| SCANDRETT, Paul Graham | Director | 2007-08-28 | 2010-10-11 |
| SREENIVASA, Ravikumar | Director | 2018-09-20 | 2021-09-10 |
| SREENIVASA, Ravikumar | Director | 2013-06-10 | 2016-11-03 |
| STAAL, Steven Brand | Director | — | 1996-10-25 |
| SUHM, Alexander, Dr | Director | 2009-06-01 | 2011-02-01 |
| TEGTMEIER, Udo | Director | 2007-08-28 | 2009-04-21 |
| TICHBON, Peter Anthony | Director | 2023-06-13 | 2023-12-01 |
| TYRER, Bryan William | Director | 2010-10-11 | 2015-03-06 |
| UNSWORTH, Peter Dylan | Director | 2021-09-10 | 2023-12-01 |
| ZONDERVAN, Anton Machiel | Director | 1996-11-01 | 2003-06-30 |
| DAILYCER LIMITED | Corporate Director | 2010-10-11 | 2010-10-11 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Weetabix Limited | Corporate entity | Shares 75–100%, Voting 75–100% | 2023-12-01 | Active |
| Wellbeing Bidco Limited | Corporate entity | Shares 75–100%, Voting 75–100%, Appoints directors | 2021-09-10 | Ceased 2023-12-01 |
| Mrs Nalini Mahajan | Individual | Shares 75–100% | 2019-12-07 | Ceased 2021-09-10 |
| Mr Rakesh Mahajan And Family | Individual | Shares 75–100% | 2016-04-06 | Ceased 2019-12-07 |
Filing timeline
Last 20 of 286 total filings
Material constitutional events — rename, articles re-file, resolution
- 2025-09-25 RESOLUTIONS Resolution
- 2025-09-24 RESOLUTIONS Resolution
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-07-11 | AA | accounts | Accounts with accounts type full | |
| 2026-04-11 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-09-25 | SH20 | capital | Legacy | |
| 2025-09-25 | SH19 | capital | Capital statement capital company with date currency figure | |
| 2025-09-25 | CAP-SS | insolvency | Legacy | |
| 2025-09-25 | RESOLUTIONS | resolution | Resolution | |
| 2025-09-24 | SH01 | capital | Capital allotment shares | |
| 2025-09-24 | SH19 | capital | Capital statement capital company with date currency figure | |
| 2025-09-24 | SH20 | capital | Legacy | |
| 2025-09-24 | CAP-SS | insolvency | Legacy | |
| 2025-09-24 | RESOLUTIONS | resolution | Resolution | |
| 2025-07-07 | AA | accounts | Accounts with accounts type full | |
| 2025-04-29 | AP03 | officers | Appoint person secretary company with name date | |
| 2025-04-29 | TM02 | officers | Termination secretary company with name termination date | |
| 2025-04-10 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-03-25 | AD03 | address | Move registers to sail company with new address | |
| 2025-03-25 | AD02 | address | Change sail address company with new address | |
| 2025-02-04 | AP03 | officers | Appoint person secretary company with name date | |
| 2025-02-04 | TM02 | officers | Termination secretary company with name termination date | |
| 2024-10-17 | TM01 | officers | Termination director company with name termination date |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 11
- Capital events
- 5
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.