WILTON BRADLEY HOLDINGS LIMITED
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Cash
£10M
+124.4% highest in 3 filed years
Net assets
£25M
+7.3% highest in 3 filed years
Employees
218
+6.9% vs 2024
Profit before tax
£6.9M
+711.1% highest in 3 filed years
Net assets
3-year trend · vs Consumer Discretionary median
Accounts
3-year trend · Δ = latest vs prior filed period · latest reflected 2025-12-31
| Metric | Trend | 2023-12-31 | 2024-12-31 | 2025-12-31 | Δ vs prior |
|---|---|---|---|---|---|
| Turnover | £55,994,319 | £57,501,482 | £77,018,132 | +33.9% | |
| Operating profit | -£3,238,611 | £1,182,959 | £7,140,295 | +503.6% | |
| Profit before tax | -£3,942,076 | £851,517 | £6,906,674 | +711.1% | |
| Net profit | -£3,097,345 | £610,853 | £5,190,674 | +749.7% | |
| Cash | £3,100,852 | £4,555,232 | £10,220,109 | +124.4% | |
| Total assets less current liabilities | £30,273,696 | £24,419,371 | £25,967,801 | +6.3% | |
| Net assets | £23,789,494 | £23,737,372 | £25,474,925 | +7.3% | |
| Equity | £23,789,494 | £23,737,372 | £25,474,925 | +7.3% | |
| Average employees | 222 | 204 | 218 | +6.9% | |
| Wages | £8,062,281 | £7,954,926 | £8,824,264 | +10.9% | |
| Directors' remuneration | £513,158 | £483,247 | £648,985 | +34.3% |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. The Δ column is the change from the prior filed period as a percentage of |prior|; lines a company doesn't report show —. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2023-12-31 | 2024-12-31 | 2025-12-31 |
|---|---|---|---|---|
| Operating margin | -5.8% | 2.1% | 9.3% | |
| Net margin | -5.5% | 1.1% | 6.7% | |
| Return on capital employed | -10.7% | 4.8% | 27.5% | |
| Gearing (liabilities / total assets) | 35.3% | 32.6% | 43.6% | |
| Current ratio | 3.84x | 2.71x | 2.06x | |
| Interest cover | -4.60x | 3.29x | 28.35x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Name history
Renamed 1 time since incorporation
- WILTON BRADLEY HOLDINGS LIMITED 2015-03-27 → present
- W BRADLEY HOLDINGS LIMITED 2015-03-06 → 2015-03-27
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Consolidated group
- Auditor
- PKF Francis Clark
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the group and parent company's ability to continue as a going concern for a period of at least twelve months from when the original financial statements were authorised for issue.”
Group structure
- WILTON BRADLEY HOLDINGS LIMITED · parent
- Wilton Bradley Limited 100%
- This Is It Stores Limited 100%
- Wilton Bradley (Hong Kong) Limited 100%
- Wilton Bradley Europe B.V. 100%
Significant events
- “The group continued to increase its direct-to-consumer sales activity during the year through investment in owned websites, online marketplaces and digital marketing capabilities. Ongoing investment in systems, automation and emerging Al-enabled technologies continued to improve operational efficiency, inventory management, customer service responsiveness and decision making across the business.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
6 active · 2 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| NORMAN, Robert | Secretary | 2022-08-04 | — | — |
| ARROWSMITH, Paul Kevin | Director | 2015-03-06 | Jan 1967 | British |
| BRADLEY, Antony William | Director | 2015-03-06 | Aug 1960 | British |
| BRADLEY, Carl | Director | 2022-01-04 | Nov 1991 | British |
| BRADLEY, Ross | Director | 2022-01-04 | Jun 1987 | British |
| CHEETHAM, Leigh Karen | Director | 2015-03-06 | Feb 1959 | British |
Show 2 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| CHEETHAM, Leigh Karen | Secretary | 2015-03-06 | 2019-07-19 |
| HARRISON, Michael Leslie | Secretary | 2019-07-19 | 2022-08-04 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Mr Antony William Bradley | Individual | Shares 50–75% | 2016-04-06 | Active |
Filing timeline
Last 20 of 62 total filings
Material constitutional events — rename, articles re-file, resolution
- 2021-01-05 MA Memorandum articles
- 2021-01-05 RESOLUTIONS Resolution
- 2020-09-14 MA Memorandum articles
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-06-20 | AA | accounts | Accounts with accounts type group | |
| 2026-03-16 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-08-08 | AA | accounts | Accounts with accounts type group | |
| 2025-03-10 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2024-11-26 | CH01 | officers | Change person director company with change date | |
| 2024-09-17 | AA | accounts | Accounts with accounts type group | |
| 2024-03-04 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2023-09-20 | AA | accounts | Accounts with accounts type group | |
| 2023-03-07 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-08-04 | TM02 | officers | Termination secretary company with name termination date | |
| 2022-08-04 | AP03 | officers | Appoint person secretary company with name date | |
| 2022-06-15 | AA | accounts | Accounts with accounts type group | |
| 2022-03-28 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-01-04 | AP01 | officers | Appoint person director company with name date | |
| 2022-01-04 | AP01 | officers | Appoint person director company with name date | |
| 2021-08-04 | AA | accounts | Accounts with accounts type group | |
| 2021-05-07 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2021-01-05 | MA | incorporation | Memorandum articles | |
| 2021-01-05 | RESOLUTIONS | resolution | Resolution | |
| 2020-09-14 | MA | incorporation | Memorandum articles |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 3
- Capital events
- 0
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.